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Note
The Heat map is related to the Heat map detection module, it is necessary to create and configure the corresponding object in DetectorPack PSIM (see Configuring the Heat map detection module).
To generate the Heat map report, do the following:
Set the Absolute scale checkbox, if it is required to dispaly initial data without any changes (1). By default, the checkbox isn't set.
Note
It is recommended to use this option only when there is high customer activity in the store. If customer activity is low, it is not recommended to set the Absolute scale checkbox. If a person is in the area 100% of the time, then the area will be red, if the person is not in the area at all, then the area will not be colored. As practice shows, a person can not be in a certain area 100% of the time, hence, there will never be red zones. Use the conversion function to better demonstrate this (2). For example, if the customer activity fluctuates in a range from 0% to 20%, then when using the linear function of conversion, each activity value will be multiplied by 100%/20% = 5 and earlier the blue zone corresponding to 20% of activity will be displayed as 100% and colored red, and not blue. Find more information about the conversion functions at http://easings.net/en or https://wiki.multitheftauto.com/wiki/Easing.
From the Conversion function drop-down list, select the function of converting the initial data into relative units (2).
Note
Different conversion functions are used to emphasize various aspects of customer activity statistics.
From the Included days of week drop-down list, select the days when most customers work/ don't work to consider in statistics (5).
Note
If the data period and the specified included days of week don't overlap, an empty report will be created, and a message prompting to change the Included days of week parameter or specify another Period.
Example of a Heat map report.
Customer activity in different parts of the observed area is highlighted in the corresponding color.